5.0 stars out of 50+ reviews
ChatGPT Ads Specialist
- $25M+ spent on paid ads
- 100’s of brands scaled
- 9+ Yrs Ads Experience
Why hello there, I’m Jamie a a ChatGPT Ads specialist based in Australia.
To be quite honest – I’m just an average bloke who happened to get obsessed with paid ads before most people knew what a CPC was.
Now there’s a brand new channel in town and it’s moving fast. ChatGPT Ads are live in Australia right now and the businesses that get in early are going to have a serious head start.
I’ve got clients across Sydney, Melbourne, Brisbane, Gold Coast and Perth. Whether you’re a tradie, an eCommerce brand or a service business – I can help you get in front of buyers while they’re actively searching for exactly what you sell.
Check out the below and see if we’re a good fit 👇
Watch me first
Scaling brands, daily
CHATGPT ADS
just early knowledge & results
Look, there's no official ChatGPT Ads certification yet. OpenAI hasn't cooked up a boring exam for me to complain about. So I can't show you a shiny badge like I can with Google. Being early is the whole point. It's not by fluke that the businesses I work with get ahead.
No other chatgpt ads specialist is as commited as me
Meet Connor, Kade, Nish & Simone – I’ve been super fortunate being able to help all of them. Its also the kind words like this that keeps me hungry for more.
I’m Sydney based,
but serving Australia-wide
As mentioned up top, I help businesses all across Australia. So if you’re in Sydney, Melbourne, Brisbane, Gold Coast, Perth or any other random suburb – I can 100% help you sort out your ChatGPT Ads.
I've worked hard over the years
Throughout my career running paid ads, I’ve worked with brands across trades, eCommerce, retail, dental, finance and more. Each with their own goals. Each with their own challenges.
ChatGPT Ads is a new channel – but reaching buyers at the moment of intent is not a new concept. It’s not by fluke that the businesses I work with get results.
Why ChatGPT Ads?
You can get in front of buyers before the click even happens
ChatGPT has over 500 million weekly active users. In Australia, usage more than doubled in the last 12 months. These aren’t passive scrollers – they’re people actively asking questions, researching purchases, and comparing options in real time.
It's a different kind of intent
Than a simple Google search, or a generic Facebook or Instagram Ad. It’s deeper. More conversational. And right now, it’s wide open.
Have KPI's? Destroy them
Brand awareness?
Get your business in front of people actively researching your category
visiting your website?
Drive qualified clicks with CPC bidding. You pay for the click, not the impression.
sales or leads?
ChatGPT Ads support conversion tracking via Conversions API and pixel.
Start your budget small
ChatGPT Ads are still early, which is actually the advantage.
As a general guideline, you want to start with at least $1,500/month in ad spend. Sometimes more depending on your industry. The earlier you get in, the cheaper the data and the less competition you’re up against.
Monthly budget
Set as big or as small as you like.
You'll be
there
Think of it like someone typing a detailed question into ChatGPT is basically handing over their intent on a silver platter – their problem, their location, their budget, their timeline. All in the conversation. For a bloke like me, that’s gold.
See Me in action
When I’m not working on client campaigns. I’m creating videos all around marketing, Google Ads hacks, META marketing and everything in-between. Have a watch
What others say
5.0 stars out of
My Ads Package?
You’ll see I mention ‘unlimited’ a lot. Because it’s true. I’ll do whatever I need to your ChatGPT Ad campaigns to have them outperforming your competitors.
Unlimited Ad Campaigns
Unlimited Ad Groups
Contextual Targeting Setup
CPC + CPM Bid Strategy
Ad Testing
Every Kind Of Testing
Fun Phone Conversations
Optimisations
Working
My Magic
Picking My Brain With Questions
Monthly Report
So, are you ready?
Simply fill out the form below or call us on 0430 035 855
Frequent questions
What is Chat-GPT Ads?
Basically, OpenAI – the mob behind ChatGPT – started running ads inside ChatGPT conversations. They show up for logged-in adult users on the Free and Go tiers, clearly labelled as sponsored and visually separate from ChatGPT’s actual answers. They piloted it in the US first, then expanded to Australia in early 2026. Think of it like Google Ads but instead of showing up on a search results page, you’re showing up inside a live conversation someone is having while they’re actively researching and deciding. Pretty wild, right?
How do ChatGPT Ads actually work?
The ads get matched contextually to whatever the user is chatting about. So if someone in Brisbane is asking ChatGPT to help them find a plumber, compare dental clinics in Sydney, or figure out which kitchen renovation company to go with – a relevant ad can appear right in that moment. You don’t get to see what people are actually typing – OpenAI doesn’t share individual conversations or personal data with advertisers. What you do get is aggregated performance data: impressions, clicks, conversions. Enough to optimise properly.
Can I target specific cities like Sydney, Melbourne or Brisbane?
Not at this stage, currently you can only select Australia as a location. We expect in the near future more local geo-targeting (ie: Targeting Sydney, Melbourne, or even a suburb like Penrith, NSW) will be implemented in the roadmap.
Is ChatGPT Ads right for my industry?
If your customers do any kind of research before they buy or book, ChatGPT Ads are absolutely worth looking at. I work with clients across trades, dental, finance, eCommerce, retail and professional services. The common thread is that their customers ask questions before converting. Electricians. Dentists. Mortgage brokers. Kitchen renovators. If that sounds like your business, get in touch and we’ll work out if it makes sense.
How much does it cost to run ChatGPT Ads in Australia?
The platform is still early and that’s actually the advantage right now. CPMs have dropped significantly since the US pilot – roughly $15 to $40 as of 2026, down from $60 at launch. That’s still pricier than Facebook on a straight CPM comparison, but the intent level is completely different. You’re not interrupting someone mid-scroll, you’re appearing while they’re deep in a research conversation about exactly what you sell. As a general guide I’d say start with at least $1,500 per month in ad spend so there’s enough data to work with and optimise off. The earlier you get in, the cheaper the inventory and the less competition you’re fighting. In 12 months when every agency in the country has a ChatGPT Ads offering on their website, entry costs will be higher. That’s just how new platforms go.
Do ChatGPT Ads work for small businesses?
Yeah, genuinely. OpenAI built the self-serve Ads Manager specifically for businesses of all sizes – not just the big brands with six-figure monthly budgets. The real advantage for small businesses right now is that barely anyone is running ChatGPT Ads in Australia yet. Most businesses in Sydney, Melbourne, Brisbane, Gold Coast and Perth have never even heard of it.
Think about it this way – imagine you’re a plumber in Melbourne and someone is asking ChatGPT to recommend the best plumber in their area. Your ad can appear right there, in that moment, while they’re actively deciding. That’s the kind of placement that used to require serious Google Ads spend to compete for.
How is this different from Google Ads?
With Google Ads, someone types a short search query and your ad appears on the results page. They scan, they click, or they don’t. With ChatGPT Ads, someone is deep inside a conversation – asking follow-up questions, describing their situation, comparing options in detail – and your ad appears right in that context. The intent level is similar but the depth of engagement is completely different. People spend significantly more time in a ChatGPT conversation than they do scanning a search results page. For most businesses I work with, ChatGPT Ads work best running alongside Google, not instead of it. Two touchpoints. Two different moments in the buying journey. Both valuable.
Can you manage ChatGPT Ads and Google Ads together for my business?
Of course! That’s exactly what I do. Umped manages paid ads across Google, Meta and now ChatGPT under one roof.
Here’s the honest truth about running multiple channels – the businesses that consistently get the best results aren’t the ones who pick one platform and go all in. They’re the ones who show up at multiple points in the buying journey. Someone might search on Google, then later ask ChatGPT for a recommendation, then see a retargeted Meta ad the next day. Each touchpoint stacks.
Does every business need all three right now? Not necessarily. But if you’re already hitting your targets on Google and want to add a second channel while the competition is low – ChatGPT Ads is the logical next step. I won’t push you onto a platform that doesn’t make sense for your business. But if it does, I’ll have it running properly from day one.
I'm based in [location] — can you still help?
100%. I’m in Sydney but most of my clients are actually elsewhere – Melbourne, Brisbane, Gold Coast, Perth, Adelaide, Canberra and beyond. As long as you’re in Australia and serious about results, we’re good. Fill out the form below and let’s have a chat.