5 important things to keep in mind when advertising on Facebook
Facebook advertising is a bunch of fun however before you do anything technical you should keep these 5 things in mind. A/B Testing is king and will be your goldmine behind creating a successful campaign. Start with a baseline stat, then change one thing whether it be the image, CTA (call to action) or description. […]
Should you include Facebook in your digital marketing strategy?
Like any advertising strategy, before you consider whether Facebook (or any advertising platform for that matter) is worth advertising on, you must first consider your client’s objectives. Whats their goal? Is it leads, brand awareness, engagement or any another specific objective? Remember you were hired to produce results, not to post pretty pictures on Facebook. […]
4 Advertising platforms you can use to feed people your ads
Force-feeding Ads.. sounds pretty heavy right? But it’s true. There are 4 platforms I use daily to force-feed client ads to users. By doing this you can show your product or service without having the user search for it themselves. Think of it this way, if your ad is good enough to appeal to your […]