How To Stand Out At A BNI Meeting
My journey to this realisation began with a simple task: switching my mobile phone service provider. Following a widespread service outage, I contacted Telstra, a well-regarded Australian company. Expecting an insightful sales pitch, I posed a direct question: “Why should I choose Telstra over other providers?” Surprisingly, the response was a lackluster “because we’re the […]
Harnessing AI for Effective Networking and BNI Referral Requests
Welcome to our latest exploration into the exciting world of artificial intelligence and its application in professional networking, BNI and the actual referral requests. As technology continues to revolutionize how we conduct business, AI tools like ChatGPT are emerging as indispensable assets for professionals seeking to enhance their networking strategies. In this blog, we’re going […]
BNI Year-End Review: How Reflection Can Transform Your Business
Today I want to delve into something often overlooked but incredibly vital in both our personal lives and business journeys: the art of reflection. As we approach the year’s end, it’s the perfect time to pause, take a deep breath, and look back on the year that’s passed. Reflecting on the Past Year Reflecting on […]
Nailing Your BNI Presentation: A Guide to Captivating Your Audience
We should all know the value of a compelling presentation. It’s not just about sharing information; it’s about connecting with your audience and leaving a lasting impression. So, let’s dive in and transform your presentation skills! 1. The Power of Planning Plan, Reduce, Practice: The first step to a stellar presentation is planning. Draft a presentation […]
Taking Your BNI CEUs To The Next Level With This Awesome Hack
Howdy fellow BNI members from Australia and beyond! In this BNI education piece I share some insider tips and tricks to enhance your BNI experience. I’m going to do a deep dive into a into a cool approach to maximise your Chapter Education Units (CEUs) with the help of Chat-GPT and Note-GPT. reaking the BNI […]
5 important things to keep in mind when advertising on Facebook
Facebook advertising is a bunch of fun however before you do anything technical you should keep these 5 things in mind. A/B Testing is king and will be your goldmine behind creating a successful campaign. Start with a baseline stat, then change one thing whether it be the image, CTA (call to action) or description. […]
Should you include Facebook in your digital marketing strategy?
Like any advertising strategy, before you consider whether Facebook (or any advertising platform for that matter) is worth advertising on, you must first consider your client’s objectives. Whats their goal? Is it leads, brand awareness, engagement or any another specific objective? Remember you were hired to produce results, not to post pretty pictures on Facebook. […]
Will A.I ever replace paid advertising jobs?
A.I has already taken over a good portion of GoogleAds as we speak. Since the development of automated bidding a couple of years ago, it has become easier to manage your accounts. Don’t get me wrong, there is software out there now which completely automates your campaigns, you can even do it directly inside the […]
Lead form ads for GoogleAds – they’re coming.
For awhile now I believe Google has been a little behind in developing new ways of generating leads over the Google Search platform. However to this day I still believe Facebook has been the top innovator when it comes to capturing leads with lead generation ads, conversion ads and a newish feature which offers bot-esque […]
4 reasons why you should still advertise on Facebook even in a pandemic
In this video I’ll share with you the 4 biggest reason you should be advertising on Facebook right now – even with a pandemic infront of everyone of us. Reason #1 (0:00 – 1:10) Advertising is cheaper then ever. Less competitors means less people bidding for the same spot Reason #2 (1:10 – 2:20) Because of no competitors you […]